Legal
AIRA Privacy Policy
Last updated: September 2026
At AIRA, we believe your memories belong to you.
AIRA is designed to help you understand your health, remember what matters, and preserve your stories, voice, experiences, and personal memories.
Because AIRA may process highly personal information, including voice recordings, conversations, memories, wellness information, biometric information, and, for certain devices, EEG signals, we design our services around privacy, security, transparency, and user control.
This Privacy Policy explains what information AIRA collects, how we use it, how we protect it, when it may be shared, and the choices available to you.
1.Our Privacy Principles
Your life. Your data. Your control.
AIRA follows these principles:
Privacy by design
Privacy is considered throughout the design of our devices, software, infrastructure, and AI systems.
Data minimization
We collect and retain only information reasonably necessary to provide the features you choose to use.
You control what AIRA remembers
You can pause, mute, block, delete, and manage memories through the AIRA application.
Raw audio is not your permanent archive
Where technically and operationally possible, raw audio is processed into the information required to provide the service and is deleted according to our applicable retention rules and your settings.
We do not sell your personal data
AIRA does not sell personal information to advertisers or data brokers.
Your memories are not our AI-training dataset
We do not use your private conversations, memories, voice recordings, or health information to train general-purpose AI models without your separate, explicit permission, except where necessary to provide the service or where legally permitted with appropriate safeguards.
Security is fundamental
We use appropriate technical and organizational safeguards to protect your information.
2.What Is AIRA?
AIRA includes wearable devices, mobile applications, cloud services, AI services, websites, and related products.
Depending on the AIRA product and features you use, AIRA may collect information from:
- AIRA Loop
- AIRA Sense
- AIRA Life
- the AIRA mobile application
- your AIRA account
- AIRA's website
- connected devices and services
- information you voluntarily provide
Not every device collects every category of information.
3.Information We Collect
Early pre-bookings & payments
For early pre-bookings, we store your name, email, country, intended uses of AIRA, selected device, consent record, payment status, payment references and ticket ID in Supabase. Razorpay processes your deposit; AIRA does not store your card details. We use this information to manage your pre-booking, refunds, customer support and the pre-booking communications and monthly updates you agree to receive. This browser stores a private receipt token so you can return to check your payment status.
India Batch #1 requires a fully refundable ₹99 deposit, credited toward your device order. It includes a ₹5,000 device discount, six months of free subscription, one year of device warranty and monthly insider updates. A deposit does not complete a device purchase. To request a refund or help with your pre-booking data, email nandigiridhar29@gmail.com with your ticket ID or payment reference.
A. Account Information
We may collect:
- name
- email address
- phone number
- date of birth where required
- country or region
- profile information
- device information
- subscription information
B. Voice & Audio Data
When the microphone is enabled, AIRA may temporarily capture audio containing your voice and surrounding sounds. Depending on your settings and the functionality you use, this information may be processed to:
- identify speech
- create transcripts
- identify the primary user's voice
- organize conversations
- create summaries
- create personal memories
- answer questions about previously preserved experiences
- provide other AIRA features
Raw Audio
AIRA is designed around a local-first capture architecture. Where supported, audio may initially be stored temporarily on the device rather than continuously transmitted to the cloud. Audio may subsequently be transferred for processing when the device synchronizes according to the product's operating mode. After the necessary processing has been completed, raw audio may be deleted according to our retention architecture, your settings, and applicable legal requirements.
We will clearly describe the actual retention period and deletion behavior of each product before launch.
4.Health & Wellness Information
Depending on your AIRA device, we may collect information such as:
- heart rate
- heart-rate variability
- blood oxygen / SpO₂
- skin temperature
- activity
- steps
- movement
- sleep information
- estimated calories
- physiological stress indicators
- electrodermal activity / GSR
- other sensor measurements
AIRA Sense and AIRA Life may additionally collect EEG signals and other physiological signals supported by the device.
These measurements may be processed to provide wellness insights, trends, summaries, and personalized experiences.
Important: Unless expressly stated otherwise and supported by appropriate regulatory authorization, AIRA's wellness features are not intended to diagnose, treat, cure, or prevent disease.
5.Memories & Personal Information
AIRA may transform information you choose to preserve into structured personal memories. These may include:
- conversations
- transcripts
- stories
- people and relationships
- important events
- preferences
- personal experiences
- places
- dates
- ideas
- notes
- contextual information
- summaries
- voice characteristics
- other information you intentionally preserve
AIRA may combine these memories with information generated from your device sensors to provide contextual experiences. For example, information may be associated with a particular period, conversation, or event.
6.Voice & Personality Preservation
If you activate AIRA's legacy or voice-preservation features, we may retain selected voice samples and information necessary to create a personalized voice experience. This may include:
- voice recordings selected for preservation
- voice characteristics
- speech patterns
- transcripts
- conversational patterns
- personality/context information derived from memories
These features will be subject to additional controls and consent requirements.
7.Memory Preservation & Access
AIRA may allow you to designate up to three nominees or other authorized individuals who can access the memories and legacy information you choose to preserve.
Nominees do not automatically receive unrestricted access to your AIRA account or personal information. AIRA will verify the appropriate eligibility and authorization before enabling preserved-memory access, and additional authentication may be required.
You remain in control of what you choose to preserve, what remains private, and who you allow to access it.
8.Active, Mute & Block Controls
AIRA is designed to give you direct control over when the microphone can capture information.
ACTIVE
The device can capture information according to your configured settings.
MUTE
Microphone capture is temporarily disabled.
BLOCK
You can designate a period or information as excluded from your personal memory system.
DELETE
You can delete memories or other eligible information through the AIRA application.
The exact technical behavior of these controls will depend on the device and software version.
9.Information About Other People
AIRA may inadvertently capture information about people around you. You are responsible for using AIRA lawfully and respectfully and for obtaining any consent required by applicable law before recording or processing another person's voice or conversation.
AIRA may use technical measures such as speaker identification to distinguish the registered user's voice from other speakers. However, speaker identification cannot guarantee that every third-party voice or piece of third-party information will be detected or excluded. Users should therefore use MUTE/BLOCK controls when recording is inappropriate.
10.How We Use Information
We may use information to:
- operate AIRA devices
- provide health and wellness features
- process speech
- create transcripts
- create memories
- provide AI responses
- search personal memories
- provide voice features
- synchronize devices
- maintain accounts
- process subscriptions and payments
- provide customer support
- troubleshoot technical problems
- improve reliability
- detect fraud and abuse
- maintain security
- comply with legal obligations
- conduct appropriately governed research and development
- provide features you explicitly request
11.AI Processing
AIRA uses artificial intelligence and machine-learning technologies for functions including:
- speech recognition
- transcription
- summarization
- memory extraction
- search
- personalization
- conversational responses
- voice processing
- contextual analysis
Some AI processing may be performed by third-party technology providers. Your private memories are not automatically used to train general AI models.
If AIRA introduces an optional program that allows users to contribute data to model training or research, we will provide a separate explanation and obtain consent where required.
12.Third-Party Service Providers
AIRA may use carefully selected third-party providers for:
- cloud infrastructure
- data storage
- speech recognition
- AI processing
- voice processing
- authentication
- payments
- customer support
- security
- analytics
- communications
- shipping and logistics
These providers may process information only as necessary to provide their contracted services and subject to appropriate contractual and security protections. We do not authorize service providers to use your personal information for their own unrelated advertising or commercial purposes.
13.Payments
Payment information may be processed by third-party payment processors. AIRA generally does not need to store your complete payment-card information. Payment providers may independently process your information under their own privacy policies.
14.Security
We use reasonable technical and organizational measures designed to protect personal information. These may include:
- encryption in transit
- encryption at rest
- secure authentication
- access controls
- device-level security
- encrypted local storage where appropriate
- secure API communication
- monitoring
- vulnerability testing
- security audits
- restricted employee access
No system connected to the internet can be guaranteed to be completely secure.
15.Authentication & Sensitive Access
Certain AIRA information may require additional authentication. Depending on the implementation, sensitive areas may require:
- device authentication
- biometric authentication supported by your device
- passcode
- security code
- multi-factor authentication
- other verification methods
Health dashboards may have different access requirements from highly sensitive memory and legacy information.
16.Data Retention
We retain information only for as long as reasonably necessary to:
- provide the service
- maintain your memories
- maintain your account
- meet legal obligations
- resolve disputes
- enforce agreements
- maintain security
Raw Audio
Raw audio is intended to have a substantially shorter retention period than processed memories. Where our architecture permits, raw audio will be deleted after the processing necessary to provide the requested feature has been completed.
Memories
Structured memories may remain available until you delete them, your account is deleted, the applicable retention period expires, or we are legally required to remove them. Specific retention periods may vary by data type and product.
17.Your Privacy Rights
Depending on where you live, you may have rights to:
- access your personal information
- correct inaccurate information
- delete information
- export or receive a copy of information
- withdraw consent
- object to certain processing
- restrict certain processing
- manage marketing preferences
- control certain device permissions
- request information about how your data is processed
You can exercise applicable rights through the AIRA application or by contacting us.
18.Deleting Your Memories
AIRA is designed around user-controlled deletion. You may be able to delete:
- individual memories
- conversations
- voice samples
- selected records
- health history
- your entire account
When you delete information, we will take reasonable steps to remove it from active systems and handle backups according to our backup lifecycle. Some information may need to be retained where required by law or necessary for legitimate security/legal purposes.
19.Data Export
Where technically supported, AIRA may allow you to export your personal information. Depending on the product and information type, exports may include:
- memories
- transcripts
- profile information
- health/wellness records
- voice data
- account information
We will describe supported export formats within the application.
20.Location Information
AIRA may request location information if a feature requires it. Location may be used for:
- contextual memories
- timeline features
- device functionality
- security
- product features you explicitly enable
You can manage location permissions through your device settings where supported.
21.Website Data & Cookies
When you visit the AIRA website, we may collect technical information such as:
- IP address
- browser type
- device type
- operating system
- pages visited
- approximate location
- referral information
- website interaction data
We may use cookies and similar technologies for website functionality, security, preferences, analytics, and performance. We will provide appropriate cookie controls where required.
22.Advertising & Tracking
AIRA does not sell personal information to advertisers. We do not use your private memories, health information, or voice data to create advertising profiles. If we use analytics or advertising technologies on our public website, those technologies will be described in our cookie/consent mechanisms as required by applicable law.
23.International Data Transfers
AIRA may operate internationally. Your information may therefore be processed or stored in countries other than the country where you live. Where required, we will use legally recognized mechanisms and appropriate safeguards for international transfers.
24.Children's Privacy
AIRA is not intended for children below the minimum age permitted under applicable law. We do not knowingly collect personal information from children where prohibited by applicable law. If we learn that we have collected information in violation of applicable children's privacy requirements, we will take appropriate steps to delete it.
25.Changes to This Privacy Policy
We may update this Privacy Policy as AIRA's products, technology, and legal obligations evolve. If we make material changes, we will provide appropriate notice and, where required, obtain additional consent. The latest version will always be available on the AIRA website.
Your life. Your data. Your control.
AIRA is built around one simple principle: your memories belong to you.
Your voice, conversations, health information, experiences and memories are deeply personal. We don't sell them. We don't use your private memories to train general AI models without your explicit permission. And we give you control over what AIRA remembers, what it forgets, and who can access your legacy.
Private by design. Personal by nature.